Blog Buzz on PR: January 6, 2008
Let’s take a look at some interesting buzz in the blogosphere on all things PR-related in this early stretch of the new year. As always, listing a post here doesn’t mean I agree with it in any way, shape, or form:
- Objectivity in public relations and journalism: essential for the credibility of both professions, and for different reasons - PR Conversations
- PRSA needs lessons in “News Release 101″ - Tough Sledding
- Measuring the Success of a Public Relations Campaign 1 - India PR Blog
- Do Your Communication Programs Measure Up? Calculating the ROI of PR Programs - Communication Overtones
- Do employers of Public Relations professionals really understand the role of PR? - The Ethical Question
- 2008 will be the social media election - KDPaine’s PR Measurement Blog
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I’ll definitely check into some of these articles. Particularly the one on ROI and measuring the success for PR campaigns… Those are two never-ending challenges in the field. Let’s see if any ‘answers’ are presented in the pieces you’ve linked to!
Viqi
http://fiercelystrategic.blogspot.com
http://petleopard.com