Derogatory Customer Feedback Online: Should Your Company Delete It?
I received a reader question a little while ago related to the freedom customers have in leaving public feedback about a company, and how a company should treat derogatory comments when they have the ability to delete them. While the question specifically asks about Facebook accounts, it equally applies to company websites, blogs, and other [...]
How to Lose All Credibility When Posting a “Top” List
Just a very mini-rant today after catching up on some feeds:
If you want to risk completely turning off your readers and sacrificing your site’s credibility with them when posting a “Top whatever-the-hell-it-is-this-week” list, go ahead and include yourself. Better yet, list your own site or blog as the #1 resource (because of course nobody else [...]

