PR Pros: A Bunch of Shady Sex-Crazed Skirts

The public relations industry is full of crazy parties and dishonesty in service of getting what we want. Right? Um, not quite. But those misconceptions are what happen when the PR industry fails in its own PR efforts. Let’s talk about stereotypes of the Public...

read more

Bloggers vs Journalists: With Pro Blogger, Darren Rowse

Should bloggers be treated as journalists? Do they even want to be? Darren Rowse of ProBlogger.net shares his thoughts in the first of a two-part interview. Should companies and PR professionals treat bloggers as journalists? Are bloggers entitled to the same perks as...

read more

Why I Won’t Join Your PR Blog Party

As a new blogger in the PR community, it can be easy to get sucked into cliques that go from courting to a perpetual echo chamber. If you want to stand out, consider less ass-kissing and more thinking for yourself. I hate PR blog cliques. I find them to be...

read more

Improving the Power150

Do you trust blog influence rankings like AdAge’s Power150 Index? You probably shouldn’t. Metrics used are faulty and easily manipulated by those in-the-know. In this post I offer some requested feedback on improving those rankings. Not long ago, I posted...

read more

Alexa and the Power 150: What are They Thinking?

Ad Age announced they’re adding Alexa as a ranking factor in their Power 150 Index. Find out why relying on Alexa as a metric is problematic when evaluating websites’ authority or influence. Alexa rankings are now being factored into the Ad Age Power 150...

read more

Blog Censorship: Where do You Draw the Line?

No matter what your reason, deleting blog comments after they’ve been published is rarely a good idea. And your readers will notice. Sometimes they’ll even have copies. This is what happens when they do. Here I was planning a few posts for the week, and by...

read more

Why Do PR Professionals Still Not Understand Blogging?

Public relations professionals have a nasty little habit of claiming ownership of tools and promotional tactics that go far beyond their own uses. In this post I cover PR pros’ misguided views on both blogging and web links as “currency.” I was...

read more

Blog Ethics and Why I’m Ashamed of the PR Bigwigs

What happens when you combine a bunch of PR professionals, mob mentality, and hypocrisy? Apparently this. I generally stay away from “newsy” posts here, and go for a more practical approach. But the big news in PR lately is all about blog ethics, and...

read more