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Why Do PR Professionals Still Not Understand Blogging?

I was following up on a MyRagan thread of the recent blog ethics discussions, and saw this comment posted by Susan Cellura:
“Isn’t that the beauty of this thing called social media/Web 2.0? We’re defining the “rules” as we go along? More conservatives types disagree with Debbie’s email but others see it as a sensible approach? [...]


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Blog Ethics: Take Two

I couldn’t resist making a few more comments regarding blog ethics after following the issue a bit more closely in the PR corner of the blogosphere over the last few days. Essentially, we have a lot of hypocritical things going on here. Let’s examine:
1. We have people saying that PR blogs like Strumpette shouldn’t make [...]


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Why I’m Frustrated and Don’t Give a Rat’s Ass About Asking for Blog Comments on the Ethical Spectrum

After reading an updated post on Debbie Weil’s blog this afternoon, and commenting with my thoughts on the fiasco, it reminded me of another issue regarding blog ethics, and more specifically whether or not asking friends and colleagues to visit and comment on a blog (your own, or a client’s) is an ethical public relations [...]


Blog Ethics and Why I’m Ashamed of the PR Bigwigs

I generally stay away from “newsy” posts here, and go for a more practical approach. But the big news in PR lately is all about blog ethics, and I’ve got something to say about it. The issue stemmed from corporate blogging expert Debbie Weil recently sending an email to friends and colleagues asking them to [...]


Online PR: Benefits of Blogging

Blogs can be used in marketing, to share information, and can even be a viable online business opportunity on their own. There are also public relations benefits of blogging. Here are a few: