Author Archive

Facebook Sucks: A New Perspective

Today a comment was left on my post, Top Ten Reasons Facebook Sucks, that I thought was intelligent enough as well as amusing enough to highlight in its own post (you can still find the comment on the original post as well). This perspective comes from a reader named Simone and goes a bit beyond […]


Darren Rowse on Targeting and Pitching Bloggers

As promised, here is the second half of my recent interview with pro blogger Darren Rowse, on targeting bloggers and pitching bloggers with your stories or those of your clients.

The Case for Targeting Bloggers
No matter where you fall in the bloggers vs journalists debate, Darren thinks that PRs should avoid snubbing bloggers:
“One big benefit of […]


Stupid PR Quote of the Week: May 4, 2008

Normally the “stupid PR quote of the week” will focus on rumblings in the overall PR blog party. But I’m going to kick it off again with something a little different… a quote from a book I (finally) started working through this weekend.
The Offender: David Meerman Scott
The Source: The New Rules of Marketing & PR
The […]


Bloggers vs Journalists: With Pro Blogger Darren Rowse

Should companies and PR professionals treat bloggers as journalists? Are bloggers entitled to the same perks as journalists, and can they handle the same responsibilities? For that matter, are bloggers a threat to more traditional journalists?
I’ll be kicking off the re-launch of Naked PR by sharing some of my own thoughts on those questions, as […]


Quick Update on the Status of Naked PR

As you can see, I recently updated the theme here at Naked PR. After taking a few weeks to focus on other projects, I’ve decided it’s time to get things moving again here. You can expect me back to regular posting in early- to mid-May if everything moves on schedule.
In the meantime, if you happen […]


Taking a Break

First of all, I’d like to apologize to anyone who posted a comment that wasn’t approved. I believe I’ve gotten to them all now.
I’ve been away from this blog for a little while, and just want to note that I intend to stay away from it for the time being. I left because of a […]


How Far Should We Really Go to Please Bloggers?

I was contacted the other night by Joe Beaulaurier of PRweb. He sent me a link to a post on BL Ochman’s blog. Ochman’s post was basically a critique of PRweb’s editorial guidelines, saying they should be more flexible in allowing more casual and promotional releases to be published through the service, because that’s the […]


Blog Buzz on PR: February 11, 2008

I’ve been intentionally avoiding the PR segment of the blogosphere recently - frankly, at times it sucks the life right out of me, and being busy with real work, house-hunting, and trying to enjoy a bit of life, I just haven’t had the patience for it.
I suppose that means it’s time to dig around looking […]


Where Does IM End and Online PR Begin?

I was talking to a friend with an SEO / Internet Marketing firm today about online press release distribution. Their company (and many like them) offer press release writing and distribution services basically only for the purposes of building backlinks and getting direct traffic. I won’t get into my usual rant tonight about how […]


The Social Media Grinch

Sometimes that’s what I feel like people think I am: the social media grinch. It couldn’t be further from the truth though.
Here are a few things I’ve had people accuse me of or imply over the last few months at various times:

That I hate all things social media
That I hate all things PR 2.0
That I […]