How can business owners and PR professionals successfully pitch stories to bloggers? Darren Rowse of ProBlogger.net weighs in with his advice in this second segment of our two-part interview.
Does the potential for anonymity in social media bring out the liars in us? From lying about credentials to creating sock puppet accounts, let’s explore some social media lies.
When it comes to blogger relations and swag, it’s time for some “mommy bloggers” to stop acting like entitled children and behave more like the business owners they are.
PR professionals have a history of attacking sponsored posts as unethical or bad for blogging in general. But where PR pros often go wrong is assuming blogging is, or should be, solely a PR tool. Here’s why PR folks need to step back and reconsider their stance on sponsored blog posts.
Molson’s Brew 2.0 event is a prime example of bad blogger relations with poor targeting and an overemphasis on generic “influencers.”
PR pros and bloggers love to complain about each other. At the same time, both groups sometimes need each other. But are the complaints and demands of either group fair or realistic?
Should bloggers be treated as journalists? Do they even want to be? Darren Rowse of ProBlogger.net shares his thoughts in the first of a two-part interview.
As a new blogger in the PR community, it can be easy to get sucked into cliques that go from courting to a perpetual echo chamber. If you want to stand out, consider less ass-kissing and more thinking for yourself.
No matter what your reason, deleting blog comments after they’ve been published is rarely a good idea. And your readers will notice. Sometimes they’ll even have copies. This is what happens when they do.
Two things make a blog a blog: content posted in reverse consecutive order, and a social component (the comments). It’s that simple. But if comments are part of what make a blog the social medium it is, why do some bloggers feel compelled to close them? And should they?