NakedPR Social Media and PR Blog - Truth Not Charm
Truth, Not Charm

About Naked PR

Welcome to Naked PR--a PR blog & spin-free zone run by Jennifer Mattern, dedicated to cutting through the crap in online public relations and social media issues with blunt honesty, hard questions, and a healthy dose of skepticism.

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Want to Buy my Opinion? Just Try It

Posted by Jennifer Mattern on April 27th, 2009 in Blogging

Last week, Chris Brogan posted in support of sponsored posts or content marketing. And while it may be surprising given my strong stance against companies like Molson, I think Brogan has it right. Here’s why:
There’s nothing wrong with marketing or advertising. Yes, I know, they’re our “evil twins” and whatnot, but in the grand scheme [...]

When a Blogger is “Bought” How Much Influence do They Really Have?

Posted by Jennifer Mattern on February 12th, 2009 in Blogging

OK. I’m reviving NakedPR as a one time only thing for now. If one topic has had me burning up over the last few months, it’s been bad blogger relations, and the Molson Brew 2.0 event has been at the top of my shit list (and that’s putting it “nicely”).
I’ve avoided getting into it here, [...]